Megmiura

We produced an editorial for MEGMIURA, an acclaimed Japanese fashion brand founded by Yokohama-born designer Meg Miura. Known for its innovative designs, MEGMIURA has made waves both in Japan and on the international stage, showcasing at Paris Fashion Week and Rakuten Fashion Week Tokyo. Our project involved an editorial fashion shoot that captured the essence of MEGMIURA's unique aesthetic. We cast Tokyo model YACO and partnered with Danish photographer Lasse Kusk to bring the vision to life. The concept beautifully merged Showa-era nostalgia with themes of alienation and loneliness in Tokyo's vast metropolis.